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retail

مجوهرات فاطمة الزهراء

أناقة تدوم للأبد

مجوهرات فاطمة الزهراء

نظرة عامة

Fatma Elzahraa Gold is a Cairo-based jewelry house specializing in 24K ,21K , 18K and 14K gold ingots (سبايك), rings, and bracelets. The brand needed a digital storefront that felt as considered as the jewelry itself — Arabic-first, but accessible to English readers; transparent about karat and weight; and trustworthy enough that customers in Egypt would feel confident ordering online with cash on delivery.

What I built

A complete bilingual e-commerce experience designed around one principle: karat clarity. Every product is presented with its karat, weight, and live price calculated against the day's rate per gram — the same way a customer would expect at the counter on Al-Geish Street.

The storefront covers the full purchase journey:

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